Career Talk by Ben Edwards, Vice President of Social Activism at Hurley

Career Services Event
02/22/2012, 01:00pm-02:00pm
Location: Robinson Complex, Room 3202
Open to: Students
Speaker: Ben Edwards
Vice President of Social Activism
Hurley
Ben Edwards is a product and marketing professional who understands Cause Related Marketing and Corporate Responsibility at global level. His emphasis is in lifestyle product and marketing of athletic and fashion industry. He drives change through influencing cross functional teams of executives, design, manufacturing, merchandising, sales, buyers and licensees.
Currently, Mr.Edwards leads Hurley's H2O and other Social Activism efforts for the brand. His past roles brought Creative Capitalism to the footwear industry with (PRODUCT) RED where he led the effort to expand African Industry while expanding corporate profits. He is formally the product lead for One Star footwear driving volume and energy for respective franchise brand.
For 10 years prior to working for Converse and Hurley, Edwards worked at Nike in Marketing and Commerce.
Open to IR/PS students. Register on IRPSCAREERS.

