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How Much Information? 2009 Report Released

UC San Diego Experts Calculate How Much Information Americans Consume

12/09/2009

Computer Games and TV Account for Bulk of Information Consumed in 2008

 U.S. households consumed approximately 3.6 zettabytes of information in 2008, according to the “How Much Information? 2009 Report on American Consumers,” released today by the University of California, San Diego.  One zettabyte is 1,000,000,000 trillion bytes, and total bytes consumed last year were the equivalent of the information in thick paperback novels stacked seven feet high over the entire United States, including Alaska.

The How Much Information? project is creating a census of the world’s information in 2008.  The study measured information consumed by U.S. consumers in and outside the home for non-work related reasons, and included the gamut of information sources, including going to the movies, listening to the radio, talking on the cell phone, playing video games, surfing the Internet, and reading the newspaper, among other things.

Click to read the press release.


Download the report and view report research.

Media Contacts:
Doug Ramsey, 858-822-5825
or
Rex Graham, 858-534-5952

 


Related Links

Global Information Industries Center (GIIC)

Roger Bohn, GIIC Director

How Much Information? Project

Media coverage:

The American Diet: 34 Gigabytes a Day
The New York Times - 12/09/90

"Americans' information consumption soars"
San Francisco Chronicle - 12/09/09

"So, That Explains The Headache"
Investors' Business Daily - 12/09/09